I'm Jasmine experienced branding & marketing professional!
With contact change in the business landscape and the ever-evolving growth of the metaverse businesses must embrace a more strategic and integrate marketing approach. With clients/members being constantly bombarded with marketing messages daily, it is imperative that you build a brand that stands out in the hearts, minds and timeline of your target audience. But no worries, because that’s where I come end!
I help my client position themselves as the go-to authority in their industry through magnetic marketing, impactful events and authentic digital engagement. While my services expand several disciplines, my expertise covers one of 3 business functions:
Together we’ll build an undeniable digital marketing strategy that prioritizes authentic brand awareness and client engagement. As a branding and marketing strategist, I’ll help you (re)define your core brand promise, and tailor the appropriate messaging and marketing to meet your business goals.
As an award-winning designer I can build marketing campaigns, websites and event branding that provides a fresh and elevated experience for your clients, members and guests. Our goal here is to visually communicate your brand story and marketing message in a way that inspires immediate action from new and existing audiences.
I’m here to save you time, money, and the inevitable headaches by developing marketing automation systems that maximize your sales and marketing outcomes (eg. event attendance, course & product sales, client/member enrollment, etc.)
How we can work together
Tools & Tech
My favorite tools and technologies.
CHECK OUT SOME OF MY WORK
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Brand Strategist & Lead Designer
2015-Present | The Brand Xperience Lounge
At The B. Xperience I’ve worked with hundreds of entrepreneurs and small businesses seeking creative solutions to enhance their visibility, productivity, and profitability. I work as an extension of their team providing strategy, styling, and systems that work collectively to attract, nurture, convert, and retain their ideal client. Services include: brand design & development, web design, digital marketing strategy, event design, systems implementation, and more.
2014-2017 | Aniz, Inc
As Marketing/PR Director I was responsible for managing marketing, advertising and promotional activities for the agency. I did so by collaborating with department heads to make recommendations for business development strategies, nurturing external perceptions of the brand and developing strategic partnerships. I also oversaw the technical and graphical aspects of the agency website, print materials, and digital media platforms. Additional responsibilities included the planning, logistical coordination and budget procurement for agency events.
2013 – 2014 | National Society of CollegiatE Scholars (NSCS)
During my time at NSCS, I provided conference, convention and trade-show services associated with planning the NSCS National Convention, “ScholarCON”. I was responsible for coordinating event logistics at every level, including – developing session topics and choosing keynote and breakout speakers, managing hotel accommodations and transportation services, facilities management, catering, trade-show signage/displays, special needs requirements, printing and a/v. My duties also included contract negotiation, volunteer management, and evaluation procedures.
Bachelor's Degree in Healthcare Management
2013 – Towson University
Minor in Business Management
Digital Marketing Certificate
2015 – General Assembly
Photoshop - Advanced
2016 – General Assembly (Sponsored by ADOBE Users Group)