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I'm excited to explore how I can work with you to amplify your brand and crush your business goals. Because my services are highly customized to each individual and organization, I only accept the most motivated and qualified candidates. The application below allows me to assess your needs and my capabilities to see if we're a good fit to work together. 

What my clients say about me...

Tiana Patrice

Minister & Leadership Coach

"When I first received the vision to launch The Fearless Experience, the FIRST person I called was Jasmine Dyson. Having worked with Jasmine before I knew that not only was my vision safe in her hands but the execution would be flawless. She did not disappoint! What I love about Jasmine is she has a way of making your vision, her vision. Working with her has been a weight lifted off my shoulders. She moves in sync with me and has a solution for EVERY problem I bring to the table. For my Fearless In Abu Dhabi event she served as our lead brand strategist, lead brand designer, and event host. Multiple hats that can only be worn by an extraordinary person. If you are looking for someone to embrace your vision and save you time and money, you absolutely want to work with Jasmine and her team."

Anita Douglas

Fundraising & Executive Staffing Expert

"Before working with Jasmine most of our business came through referrals, so although I've been in business for the past 5 years, I've never really invested in public marketing. Although the process was intense, this is something that I highly recommend for every leader in business or corporate. Jasmine forced me to think about things that I never would have considered in my business. As I'm in the process of scaling, she pushed me to be more forward-focused in my decision-making so that I'm prepared for the growth of my company. Sometimes we can get so caught up in the day-to-day operations, that we don't take the time out to prepare for where we're going next. This experience really helped me to get laser-focused and think more strategically about the value we add to our customers."

Nicole S. Mason, Esq.

Executive Leadership Coach

"I have thoroughly enjoyed my relationship with Jasmine & her team!  They are efficient, responsive, and effective.  I love the creativity that Jasmine Dyson brings to my projects.  She is the brains behind my Show UP Great Brand!  I can always count on an awesome finished product.  What I love most about working with them is, when I share a vision, they bring it to life flawlessly.  I am confident that this kind of gift can only come from God's motivation and God-led inspiration. I highly recommend!!!"

Glenda Lee

Hotel & Hospitality Management Consultant

"This experience was intensive, as promised and it really challenged a marketer (yes, I'm a marketer by trade), to really look at myself as a brand. Being able to take time out to break down, not just my goals but my audience and be very-very specific about what feeling and what look that I wanted for my own brand, this was something that anyone who wants to scale up and turn their brand into something beyond their current network - MUST DO.  The most challenging part is articulating what's in your head, because most of us entrepreneurs and creative people live with concepts and ideas in our head. They get stuck. So being able to bounce off ideas and put particular language and messaging to those ideas helps define and clarify what direction you should go in. What's worth keeping and what's not. This experience is something that you should not just consider, but you should book and do RIGHT AWAY"

Zina M. Age

Non-Profit CEO & Licensed Social Worker

"My experience with Jasmine was amazing, I learned a lot about myself. As a veteran in the nonprofit space, I don’t often get to debrief some of the challenges that I’m facing regarding the growth and evolution of my company. I really enjoyed the one on one undivided attention because it allowed my ideas to flow freely and Jasmine was able to connect the dots and create a clear plan of action for my next steps. I honestly wish I would have done this earlier, because it allowed me to release my fear of going to the next level. I thought it would be hard to make the transition from non-profit CEO into speaking, and consulting, but she allowed me to see that I can take the same skill set and foundation I founded my company on and transition it into my new personal brand."

Shani L. Farmer

Relationship Enthusiast

"The level of service Jasmine provided is beyond stellar! She worked with me to understand my services, organize my ideas, and collect my information. What resulted was a brand that brings an additional level of polish and professionalism to my business. I appreciate her commitment to my vision and helping to establish my brand. Jasmine made me take a thorough look into my business ideas and potential clients. She asked the tough questions that I had never thought about, which challenged me to assess my business structure. Without her, I don’t know if I would have launched so soon."

Frequently Asked Questions

Here are the top 3 questions I get asked as a strategist and CBO. If you have any additional questions, feel free to email info@jdysonthebrand.com

Brand Strategy is a comprehensive plan that outlines how you will build a strong, recognizable, and credible brand image. It helps you identify your target audience, understand their needs and preferences, and create content and experiences that resonate with them. Brand Strategy is important in personal branding because it sets the foundation for all future business decisions.

A strong Brand Strategy makes it easier for you to attract the right opportunities, establish yourself as a thought leader, and build a loyal community of fans and followers. A well-defined Brand Strategy can increase your earning potential and help you define who you are, what you stand for, and how you want to be perceived in the marketplace.

By investing in a solid Brand Strategy, you can create a consistent, credible, and memorable personal brand that supports your long-term success.

I approach each project using my Master Brand Plan™ Framework which is broken down into three phases; Strategy > Styling > Systems

  1. Strategy: This step involves defining the brand’s purpose, positioning, mission, vision and values. We’ll conduct market research to understand the target audience, competitors, and the overall market landscape. Then, we’ll use this information to create your core messaging framework and positioning statements.

  2. Styling: This step involves defining the visual and emotional elements of the brand, such as the logo, color palette, typography, imagery, and personality. The goal here is to create a consistent and recognizable brand identity that supports the brand’s overall strategy.

  3. Systems: This step involves defining the operational processes and guidelines that ensure consistency across all touchpoints and channels, including your website, social media, email, crm and customer service. This helps to create a scalable and sustainable infrastructure that can grow with you over time.

By following the strategy-styling-systems framework we’ll create a comprehensive brand strategy that covers all aspects of the brand, from its purpose and positioning to its visual identity and operational processes. This approach helps to ensure that the brand is consistent, credible, and memorable.

As a Brand Strategist who specializes in working with high-level entrepreneurs, executives, and experts, you may be a good candidate to work with me if you meet the following criteria:

  1. You’re a founder, executive or expert with a proven methodology or framework and a track record of success
  2. You’re looking to leverage your personal brand to increase your demand or position yourself to sell premium-priced offers worth $10k+
  3. You’re open to new ideas and perspectives and you’re willing to embrace change and evolution as your brand grows and evolves
  4. You’re committed to investing in yourself and willing to put in the time, effort, and resources to create a strong and effective brand strategy
  5. You understand the value of working with a luxury brand strategist and you’re committed to building a long-term relationship that supports your personal and professional growth

 

If you meet these criteria and you are interested in working with me to enhance your personal brand, I would love to discuss how I can support you in achieving your goals.

Let's Magnetize Your Brand & Maximize Your Profits!